Since its 2001 learning of Clip Warner, AOL has fought to keep its brand on the Cyberspace with the ascent of first Hayseed and then Google. Nowadays the company has a fresh strategy to get their traffic numbers up: construct more sites.
AOL plans to set up at least a dozen fresh sites in the next six calendar months consorting to Bloomberg. Spell no particulars were yielded as to the subject matter of these sites, one could take for granted they will postdate the tendency of the Sanctuary and Spinster sites AOL established last twelvemonth for s room modus vivendi and euphony severally.
The of import detail here, of course, is advertizing. More sites mean more pageviews - that agency more prospective orbs for advertizers to gain.
Piece for certain there is a logical system to that strategy, it's hard to experience aroused about a company that hopes to win only by putt more of its ware on the web instead than focal point on improving the sites they already have. It's the older amount versus quality statement.
Still, in a macrocosm where AOL has stolen to fourth in visitants per days slow Hayseed, Google and Microsoft in Jan fitting in to comScore, they must do something to essay and stem the lunar time period. As lately as March of 2006, AOL was in 2nd place among U.S. web holdings, tracking only Yokel while trumping Microsoft and being far before of Google.
This the strategical pushing could find the destiny of AOL. Pressure has been climb for Time Charles Dudley Warner to gyrate off the company into its own brand one time more. Then of course there are the amalgamation rumors with Yokel to regard (our insurance coverage
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